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Ruben's ideas have been covered by multiple publications such as CNN, Adweek, HR.com, Fox Business and others. See the entire list, sorted by publishing date below.

Is Your Strategy Too Complex?

November 27, 2023

Canadian Society of Association Executives

How To Respond At Inflection Points

October 22, 2023

Insurance Thought Leadership

How Organizations Become Innovative

June 21, 2023

Insurance Thought Leadership

Chatbots Might Be Cool

May 24, 2023


Making Decisions When There Is No Data

April 13, 2023

Database Trends and Applications

Is My Organization Actually Innovative?

March 22, 2023

Insurance Thought Leadership

It's not about knowledge

March 8, 2023


Shorter-term Strategies for Success (Page 42)

November 30, 2022

Douglas Magazine

Effective Decision-Making is a Superpower

August 3, 2022

Professional Performance Magazine – Oscar De La Hoya Edition

Closing the Technical Gap in Your Marketing Team Without Hiring

February 17, 2022

Association of National Advertisers

Ruben Ugarte, The Data Mirage

June 7, 2021


A means to an end

June 1, 2021

Indian Management

Data science: 3 strategies of successful companies

April 16, 2021

The Enterprises Project

Data-Driven Decision Making Is an Oxymoron. Here's Why

April 14, 2021

Entrepreneur Podcast Network

What Leaders Need to Know About Data

April 5, 2021


Making Data-Driven Decisions in Rapidly Changing Conditions

March 13, 2021

Supply and Demand Chain Executive

Profiles of Success With Ruben Ugarte

February 2, 2021

Money for Lunch

Using Data and Messaging to Drive Product Activation Webinar

October 18, 2018

Product Management Today